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P&G — Touching lives, improving life

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Case Study: Tapping Into Consumers' Ideas to Accelerate Innovation In Oral Care

Find out more about Oral-B's success story
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Case Study: Co-creating a fresher way to talk about fragrance, while keeping the essence

Find out more about Head & Shoulders's success story
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Case Study: Bringing SK-II’s Brand Destiny to Life by Involving Millennials

Find out more about SK-II's success story

Procter & Gamble Co., also known as P&G, is an American multinational consumer goods company. As the world's largest multinational consumer goods company, Procter & Gamble Co. is the 4th largest corporation in the world by market capitalization and is Fortune's 6th Most Admired Company. Its products include pet foods, cleaning agents, and personal care products. Twenty-six of P&G's brands have more than a billion dollars in net annual sales. P&G serves nearly 5 billion people around the world with its brands. The Company has one of the strongest portfolios of trusted, quality, leadership brands, including Pampers®, Tide®, Ariel®, Always®, Whisper®, Pantene®, Mach3®, Bounty®, Dawn®, Fairy®, Gain®, Charmin®, Downy®, Lenor®, Iams®, Crest®, Oral-B®, Olay®, Head & Shoulders®, Wella®, Gillette®, Braun®, Fusion®, Ace®, Febreze®, Ambi Pur®, SK-II®, and Vicks®.

Source

Oral-B Electric Toothbrush - Demo Video

€ 15,000 動畫 - 視頻

Oral-B Electric Toothbrush - Demo Video

In a demo video, convince Japanese female consumers that the Oral-B electric brush, with its round head and unique technology, is not just a more convenient way of brushing your teeth, it is an absolute necessity!

Oral-B Electric Toothbrush - Print

€ 7,500 平面設計 - 插畫

Oral-B Electric Toothbrush - Print

In a poster, convince Japanese female consumers that the Oral-B electric brush, with its round head and unique technology, is not just a more convenient way of brushing your teeth, it is an absolute necessity!

Invent Applicator for Vicks VapoRub

€ 2,500 平面設計 - 插畫

Invent Applicator for Vicks VapoRub

Invent an attractive applicator for Vicks VapoRub which will make the process of scooping and massaging the ointment hassle-free.

Always Origami

€ 3,500 平面設計 - 標簽與包裝設計

Always Origami
419挑戰者們
116參賽者們
171作品已提交
126作品被接受

Ariel Family

€ 5,000 創意寫作 - 插畫

#ArielAceLaundry
Ariel Family
541挑戰者們
101參賽者們
146作品已提交
102作品被接受

Vidal Sassoon - Pack

€ 20,000 標簽與包裝設計

Vidal Sassoon - Pack
566挑戰者們
89參賽者們
162作品已提交
88作品被接受

Tampax - Small & Powerful

€ 2,500 創意寫作 - 插畫

eYeka Express
Tampax - Small & Powerful
260挑戰者們
81參賽者們
145作品已提交
75作品被接受

Whisper - Skin Love

€ 7,500 創意寫作 - 插畫

Whisper - Skin Love
287挑戰者們
93參賽者們
161作品已提交
61作品被接受

Ariel - The Challenge

€ 15,000 視頻

#ArielAceLaundry
Ariel - The Challenge
440挑戰者們
39參賽者們
42作品已提交
25作品被接受

ACE - Convenience

€ 5,000 平面設計 - 插畫

#ArielAceLaundry
ACE - Convenience
400挑戰者們
87參賽者們
140作品已提交
52作品被接受

Downy Sensitive

€ 2,700 創意寫作 - 插畫

eYeka Express
Downy Sensitive
253挑戰者們
50參賽者們
116作品已提交
53作品被接受

Tampax - Form Fit

€ 2,500 創意寫作 - 插畫

eYeka Express
Tampax - Form Fit
247挑戰者們
86參賽者們
184作品已提交
104作品被接受

Ariel & ACE - Compaction

€ 7,500 平面設計 - 插畫

#ArielAceLaundry
Ariel & ACE - Compaction
508挑戰者們
145參賽者們
294作品已提交
117作品被接受

Ariel - Value for Money

€ 5,000 平面設計 - 插畫

#ArielAceLaundry
Ariel - Value for Money
679挑戰者們
202參賽者們
382作品已提交
159作品被接受

Gender Equality - Poster

€ 5,000 平面設計 - 插畫

Gender Equality - Poster
732挑戰者們
188參賽者們
360作品已提交
191作品被接受

Always - Perfect fit

€ 2,500 平面設計 - 插畫

eYeka Express
Always - Perfect fit
434挑戰者們
103參賽者們
206作品已提交
126作品被接受

Olay UV Protection

€ 5,000 創意寫作 - 插畫

Olay UV Protection
723挑戰者們
147參賽者們
308作品已提交
210作品被接受

Olay - UV Innovation

€ 2,500 創意寫作 - 插畫

eYeka Express
Olay - UV Innovation
257挑戰者們
66參賽者們
98作品已提交
81作品被接受

Tide Pods

€ 2,500 創意寫作 - 插畫

eYeka Express
Tide Pods
381挑戰者們
89參賽者們
190作品已提交
149作品被接受

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