查看 Anchor - Dairy Innovation 比賽的結果
挑戰
比賽概述
Create the next dairy innovation that will surprise and delight families, for greater enjoyment every day.
Amidst the super food trend that is all about wholesome nourishment, make dairy once again relevant and exciting with a new innovation that delights people every day.
Presentation with visuals and answers to the five questions (maximum of 3 pages, PDF).
Anchor Fonterra
To all participants ,
We really want to thank you all for your great contribution. We received 86 ideas which show how dairy is part of our everyday. It is the first time that Anchor gave a challenge and it was a great experience !
Many ideas were on snacking , pleasure , packaging which show the fantastic creativity of your Eyeka community. Awesome!
You opened our eyes and we really enjoyed reading your stories and see your designs. Hard to choose the three winners. Greatwork !
評審團獎金獲獎者
由Anchor選擇
frackdesign #1 獎
#1 Prize of € 3,000
Can create a WOW effect! Well-done.
I liked the fun way to encourage people to consume more dairy, where we can formulate the filling with different dairy protein or ingredients for nutrition stories.
Opportunities to create different textures for the filling also, to retain consumers’ interests.
xaviles #2 獎
#2 Prize of € 1,500
I like the idea to disrupt powder.Potential in powder on-the-go with a more convenient and novel format and packaging.
I like as well the ability to be portion control and to develop new textures and experiences like chewable, easily dissolvable (not powdery), nutritionally appealing by combining with other goodness, different flavors to excite taste buds, etc.
最受社區青睞
基於在反饋交換圈貢獻者的投票
來自 質量 的頂尖
-
排名 1
bibolda
3,910
創意積分
-
排名 2
MarcoAFerraresso
38,870
創意積分
-
排名 3
kopiwriter
40,310
創意積分
來自 原創度 的頂尖
-
排名 1
bibolda
3,910
創意積分
-
排名 2
kopiwriter
40,310
創意積分
-
排名 3
k_vatova4418
15,750
創意積分
來自 故事創作 的頂尖
-
排名 1
bibolda
3,910
創意積分
-
排名 2
dl6098816
46,740
創意積分
-
排名 3
kopiwriter
40,310
創意積分