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比賽概述

Show young working women how ultra-thin pads will liberate them!

In a poster with a tagline, convince young working women like Patricia to switch to Whisper Skin Love Ultra-thin pads because they are the best choice for both protection and comfort.

1st page, poster with a tagline; 2nd page, answers to the three questions (max 2 pages PDF).

5 獲獎者 40 貢獻者 61 被接受的作品 25 國家 9 語言
4df5bd10e76d013208130a459361d064

Whisper P&g

Your ideas have been the much needed inspiration that the brand and agency needed to ensure we can revive and bring back consumers to a brand that they once held close to their heart. Thanks so much for participating and sharing your thoughts, captions and executions with us.

評審團獎金獲獎者

由Whisper選擇

albinsalkic
albinsalkic #1 獎
albinsalkic 201,270 創意積分
  • 視頻
  • 創意寫作
克羅地亞

#1 獎 € 3,000 被授予給Pool

It is such a rewarding feeling when your work gets noticed and liked by
someone else. Thank you Whisper, I am honored to be chosen among winners by
such a great brand and thanks to great eYeka team for everything they do.

I liked how you visualized the product to be so powerful but in a simple way. It perfectly addressed the barrier in the brief of how can a thin pad be so absorbent. Thanks for the idea.

Whisper
kopiwriter
kopiwriter #2 獎
kopiwriter 545,790 創意積分
  • 創意寫作
  • 劇本寫作
澳洲

#2 獎 € 2,000 被授予給Ball & Chain

I enjoy looking for solutions different from what is expected in the category. Thanks to Eyeka and Whisper for the win

I loved the depiction of the thick pad shackling the woman. It is so true for our consumer and the freedom that the thin pad allows her to explore.

Thanks for the idea.

Whisper
gaiariva
gaiariva #3 獎
gaiariva 780,050 創意積分
  • 平面設計
  • 插畫
  • 創意寫作
  • 標簽與包裝設計
  • 攝影
  • 劇本寫作
義大利

#3 獎 € 1,000 被授予給Bull

I loved the idea of being able to do have fun while you are still on your period. Bulky Pads restrict you from moving freely and the raging bull would be the perfect torture test situation. Thanks for the idea.

Whisper
ginarutherford
ginarutherford #4 獎
ginarutherford 375,440 創意積分
  • 平面設計
  • 插畫
  • 創意寫作
  • 標簽與包裝設計
美國

#4 獎 € 1,000 被授予給Be yourself

This was such a pleasant surprise! I am so thankful for the opportunity
of doing what a I love and getting rewarded for it! Muchas Gracias!!! :)
-Gina

Loved the caption. Things that you would stop doing when you only had the option of a thick pad hits home nicely.

Thanks for the idea.

Whisper
gaiariva
gaiariva #5 獎
gaiariva 780,050 創意積分
  • 平面設計
  • 插畫
  • 創意寫作
  • 標簽與包裝設計
  • 攝影
  • 劇本寫作
義大利

#5 獎 € 500 被授予給Not today (tango)

Thanks for the different executions of the NOT TODAY? idea.

Whisper

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