Gender Equality - Poster 比賽結束

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挑戰

比賽概述

Can men be strong advocates for true gender equality in the workplace?

Through an impactful poster aimed at male managers, bring to life the message that “everyone valued and performing at their peak” is good for BOTH women and men.

PDF with visual and text (2 pages max.) • First page: Visual + Tagline• Second page: Explanations

7 獲獎者 5 最受社區青睞 114 貢獻者 191 被接受的作品 36 國家 8 語言
E800fcdbd56e44088ab24ca5eed22505

P&G P&g

We want to thank all the contestants who shared great ideas and images. We really appreciated the diversity of input from around the world. We have some super ideas to build upon which we hope will grab the attention of our organisation and take our gender equality work forwards. We had a fantastic time reviewing the entries from around the world which was exactly the stimulation we were looking for.

Thank you for taking the time to review our brief and apply your creative talents to our challenge.

評審團獎金獲獎者

由P&G選擇

Samira-Rafi
Samira-Rafi #1 獎
Samira-Rafi 2,436,280 創意積分
  • 平面設計
  • 視頻
  • 插畫
  • 創意寫作
  • 標簽與包裝設計
  • 攝影
  • 劇本寫作
摩洛哥

#1 獎 € 3,000 被授予給I see Equal !

We really liked the use of the male and female symbols in the glasses. The idea of seeing through gender glasses and taking people as equal. The tag "I see equal" can be used in many ways. We could really see how we can apply the idea in many ways across our organisation. Simple and captures the call to see capability and experience not gender.

P&G
andre_dft
andre_dft #2 獎
andre_dft 346,760 創意積分
  • 平面設計
  • 創意寫作
  • 劇本寫作
秘魯

#2 獎 € 1,500 被授予給Intelligence has no gender

We loved the simplicity of this design, it would work anywhere and could be campaigned as a symbol of gender equality on T-shirts or on posters. We felt we could do a lot with this around the world.

P&G
juansebastianecheverri
juansebastianecheverri #3 獎
juansebastianecheverri 836,330 創意積分
  • 平面設計
  • 視頻
  • 插畫
  • 動畫
  • 創意寫作
  • 標簽與包裝設計
  • 攝影
  • 劇本寫作
哥倫比亞

#3 獎 € 500 被授予給#I'mHerBiggestFan

We loved the idea of being a sports fan, actively supporting. this resonated with our call to action, not just silent support. This particularly clicked with our men who got the idea immediately. We thought we could play with this idea of being a fan in our campaign, using the foam hands, having caps, using images of our senior leaders as fans. We weren't quite sure of the visual itself but the concept we really liked.

P&G

額外的獎金類別

Fabiano32
Fabiano32 額外獲獎者
Fabiano32 50,710 創意積分
  • 平面設計
  • 插畫
  • 創意寫作
  • 標簽與包裝設計
巴西

額外獲獎者以及Igualdede de generos

We really liked this entry which immediately clicked with our young people. We see it as a diversity message rather than only gender and believe it can work well in our broader diversity and inclusion messaging.

P&G
evgeniylg123
evgeniylg123 額外獲獎者
evgeniylg123 1,028,500 創意積分
  • 平面設計
  • 視頻
  • 插畫
  • 動畫
  • 創意寫作
  • 標簽與包裝設計
  • 攝影
  • 劇本寫作
俄羅斯

額外獲獎者以及The battery

The battery is a great image for how two groups who are different can work together. We could imagine having a battery with an unequal mix not working and then the 50:50 working which really sends the message

P&G
Samira-Rafi
Samira-Rafi 額外獲獎者
Samira-Rafi 2,436,280 創意積分
  • 平面設計
  • 視頻
  • 插畫
  • 創意寫作
  • 標簽與包裝設計
  • 攝影
  • 劇本寫作
摩洛哥

額外獲獎者以及Performing together

We loved this image with people who are diverse making up the visual. We really liked the tagline with the male and female symbol in the Together word. We felt that we could develop this idea further to use in a variety of places and stories with the people in different shapes and the word "Together" with other words. Clever use of our Diversity colours in the Tagline.

P&G
lagutinr
lagutinr 額外獲獎者
lagutinr 118,010 創意積分
  • 平面設計
  • 視頻
  • 插畫
  • 動畫
  • 創意寫作
  • 標簽與包裝設計
  • 劇本寫作
俄羅斯

額外獲獎者以及The 3D Glasses

We enjoyed the idea of having 3 dimensions when you worked together. It was a great way to think of taking it deeper.

P&G

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Gender Equality - Poster 社區

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