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Kotex Worry-free Nights

Shake up feminine care advertising to convince women that Kotex’s overnight panty will give them peace of mind about leaks and stains while they are sleeping.

Presentation with visuals and text – 1st and 2nd pages your idea in visuals and text; 3rd page answers to the three questions (max 3 pages PDF).

3 獲獎者 7 最受社區青睞 120 貢獻者 185 被接受的作品 35 國家 9 語言
Ae071e8dfe094f7b8bef666201b8bcba

Kotex Kimberly clark

Thanks for your participation It was heartening to get some interesting, fresh, and out of box ideas from Eyeka community.

評審團獎金獲獎者

由Kotex選擇

majamijatovic
majamijatovic #1 獎
majamijatovic 240,610 創意積分
  • 創意寫作
  • 劇本寫作
塞爾維亞

#1 獎 € 3,000 被授予給Kotex Crime scene

The articulation and clarity in presentation, relatable to young girls and product benefit.

Kotex
svetabochk
svetabochk #2 獎
svetabochk 30,650 創意積分
  • 插畫
  • 創意寫作
俄羅斯

#2 獎 € 1,500 被授予給Dancing Queen

Thank you so much for possibility to try myself in the sphere of advertisement which is far far away from my actual job, but it always was my dream! When I read the context I felt that I should definetely participate in it, because the problem described in task was very close to me! Idea came up very fast! I'm very excited and still can't believe that my first work uploaded on Eyeka won!

Interesting new approach of men talking about periods.

Kotex
m_jobard
m_jobard #3 獎
m_jobard 186,950 創意積分
  • 平面設計
  • 插畫
  • 動畫
  • 創意寫作
  • 標簽與包裝設計
  • 攝影
  • 劇本寫作
法國

#3 獎 € 500 被授予給Nighty panties (by Kotex)

Fresh perspective on the category, yet relatable.

Kotex

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  • CHC35 排名 1 CHC35 42,860 創意積分
  • nak139 排名 2 nak139 15,400 創意積分
  • Litaniya 排名 3 Litaniya 192,310 創意積分

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