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Kotex Worry-free Nights

Shake up feminine care advertising to convince women that Kotex’s overnight panty will give them peace of mind about leaks and stains while they are sleeping.

Presentation with visuals and text – 1st and 2nd pages your idea in visuals and text; 3rd page answers to the three questions (max 3 pages PDF).

3 獲獎者 7 最受社區青睞 120 貢獻者 185 被接受的作品 36 國家 9 語言
Ae071e8dfe094f7b8bef666201b8bcba

Kotex Kimberly clark

Thanks for your participation It was heartening to get some interesting, fresh, and out of box ideas from Eyeka community.

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由Kotex選擇

majamijatovic
majamijatovic #1 獎
majamijatovic 152,660 創意積分
  • 創意寫作
  • 劇本寫作
塞爾維亞

#1 Prize of € 3,000

The articulation and clarity in presentation, relatable to young girls and product benefit.

Kotex
svetabochk
svetabochk #2 獎
svetabochk 34,290 創意積分
  • 插畫
  • 創意寫作
俄羅斯

#2 Prize of € 1,500

Thank you so much for possibility to try myself in the sphere of advertisement which is far far away from my actual job, but it always was my dream! When I read the context I felt that I should definetely participate in it, because the problem described in task was very close to me! Idea came up very fast! I'm very excited and still can't believe that my first work uploaded on Eyeka won!

Interesting new approach of men talking about periods.

Kotex
m_jobard
m_jobard #3 獎
m_jobard -70 創意積分
  • 平面設計
  • 插畫
  • 動畫
  • 創意寫作
  • 標簽與包裝設計
  • 攝影
  • 劇本寫作
法國

#3 Prize of € 500

Fresh perspective on the category, yet relatable.

Kotex

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