結果 | Cheetos – Invent the next generation of Cheetos that will bring parents and teens back together!

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比賽概述

Invent the next generation of Cheetos that will bring parents and teens back together!

Create a new Cheetos product (cheese-based, multi-texture) with a concept that talks to both parents & kids with the sole objective of bringing them together in these fun family moments!

Presentations with pictures or illustrations and text (2 pages - PDF only).

4 獲獎者 4 最受社區青睞 56 貢獻者 69 被接受的作品 27 國家 9 語言

Cheetos Pepsico

Thanks again for your participation and all the great work you did! Incredible "out-of-the-box" ideas that will definitely help us build on these powerful and incredible brands! Great job!

評審團獎金獲獎者

由Cheetos選擇

astahov #1 獎

astahov 60,730 創意積分

平面設計
視頻
插畫
動畫
創意寫作
標簽與包裝設計
攝影
劇本寫作

俄羅斯

#1 獎 € 3,000 被授予給cheetos_rattles_qr_01

Great idea! Captures the brand's "playability" attribute in a different & fun product. It will definitely challenge us technologically, but we love it!

Cheetos

ypp1117 #2 獎

ypp1117 17,400 創意積分

平面設計
插畫

中華人民共和國

#2 獎 € 1,500 被授予給Cheetos Family

Captures the brand's essence with the "playability" factor within the Family Fun demand space. Loved the different shapes & textures. Great job!

Cheetos

carlos_takemoto #3 獎

carlos_takemoto 165,190 創意積分

平面設計
視頻
插畫
動畫
創意寫作
標簽與包裝設計

巴西

#3 獎 € 1,000 被授予給Slice

Great concept, exploiting the "cheese" figure & flavor and playing with textures. Great job!

Cheetos

goodsense #4 獎

goodsense 150,500 創意積分

動畫

法國

#4 獎 € 500 被授予給Permit to move

Exploits the "playability" part the brand is looking for, while delivering on different flavor/texture; a complete multi-sensory experience. Well done!

Cheetos