Connect Fracture to Osteoporosis 比賽結束

I liked the elegance and versatility of the idea. It is a beautiful visual for the woman during a difficult time. The idea could be used with or without a cast.

Connecting the dots is something that will help women with osteoporosis understand why they are breaking bones. This idea can be used with any bone and represents what we would like to see happen for these people.

I appreciated the creativity of the idea. This was one of the most creative ideas that we saw. It is eye catching and gets the message across with a small amount of words.

Many of the women that we speak to with osteoporosis mention they are scared of stairs. In fact facing stairs within their home is something they encounter everday. We liked that this idea brought attention to one of their vulnerabilities in a public setting.

Vertebral fractures are a feature of osteoporosis that is often underdiagnosed. Hopefully this will help more people understand why they are experiencing backpain.

We liked that this visual presented a very easy to see picture of a bone that is weak in the middle. It can convey a message with minimal words.

We really liked the play on words and cleverness of the phrase. Hopefully, this helps people realize the underlying cause of their fracture because some people blame a fracture or multiple fractures on clumsiness or bad luck without realizing that their is an underlying cause to their weak bones.

Many women with osteoporosis miss wearing high heels because they think it is too risky. We think this idea will resonate with women who are concerned about their bone health.