查看 Pringles New Flavor 比賽的結果
How can you creatively convince munchers to try out the new amazing Pringles flavor – Chili and Sour Cream?
Pringles‘s got a new flavor for you: Chili & Sour Cream! Your job is to get the word out and make sure that everyone tastes this awesome potato chip, through a print ad.
Print ad and text explanation (2 pages PDF)
Hi everyone, your passion and creativity keep amazing the Pringles team! This exercise has been nothing but an eye opener for all of us working on the new flavors. Honestly, it was painful to select the winners because all you guys are awesome!! Anyway, a contest is a contest, so congratulations to the winners and a big thank you to everyone who took time and efforts to help us with the project. Stay tuned for more challenging ideas and we hope to work with you again!!
Pringles Regional Marketing Team.
matocg #1 獎
tchantier #2 獎
#2 Prize of € 2,000
Hi tchantier, thank you very much for a unique visualization of our new flavor. This makes an interesting print ad that subtly tells the flavor story. The element of discovery plays important role here and we trust that viewers would appreciate the ad and be intrigued to try this out. Pringles Regional Marketing Team.
xdfxstudios #3 獎
remusbonnin #4 獎
Samira-Rafi #5 獎
#5 Prize of € 500
Hi Samira-Rafi, we love the simplicity and eye cathiness of your idea! This makes an eseential print add that draws a clear move of eye sight -- first the lips, then the chip, then the ingridients & brand. Thank you! Pringles Regional Marketing Team