結果 | Visa – Make new Visa cardholders excited by reinventing the welcome kit that they receive with their new Visa

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比賽概述

Make new Visa cardholders excited by reinventing the welcome kit that they receive with their new Visa

Reinvent the standard boring credit card welcome kit by creating an original, modern, appealing introduction to delight and excite new Visa card users.

Presentation with text and pictures.(5 pages max)

4 獲獎者 7 最受社區青睞 63 貢獻者 71 被接受的作品 24 國家 7 語言

Visa Visa

All the feedback we received was much appreciated and it helped us a lot to open our mind to new ideas and things in a different point of view. Thank you to each of you who dedicated and shared your brilliant ideas with us. We are very grateful.

評審團獎金獲獎者

由Visa選擇

IsaacCheah #1 獎

IsaacCheah 10 創意積分

平面設計
創意寫作

馬來西亞

#1 Prize of € 3,000

The idea of using the card as the "key" for the augmented reality showing all the benefits that the cardholder have access was very interesting for us and we really liked it. And also the way the innovation was used to complement the information about the product benefits.

Visa

ketbruce #2 獎

ketbruce 47,180 創意積分

平面設計
插畫
動畫
標簽與包裝設計

俄羅斯

#2 Prize of € 2,000

What we really liked in this proposal is the icons that reflect the product benefit. It is easy to associate the car key for example with the car rental insurance, the stamp with travel, etc.

Visa

superrockgalaxy #3 獎

superrockgalaxy 6,360 創意積分

平面設計
創意寫作
攝影

法國

#3 Prize of € 1,500

This is a very beautiful and creative welcome kit which captures the attention of the cardholders. It is a classic proposal with a modern design.

Visa

ketbruce #4 獎

ketbruce 47,180 創意積分

平面設計
插畫
動畫
標簽與包裝設計

俄羅斯

#4 Prize of € 500

What we liked most in the proposal is the way that visually it shows all the benefits the card can offer by simply showing a continuity of the card related the benefits like purchase, protection, online purchase, etc.

Visa