Hyundai Brilliant Experience 比賽結束

Beyond transportation, what brilliant experiences can a car offer?

開始 2013年3月28日 結束 2013年6月06日 23:59 UTC 審議 結果 2013年8月
開始
2013年3月28日
結束
2013年6月06日 23:59 UTC
結果
2013年8月
簡介

背景

Besides taking you from A to B, what role could a car play in your life? What special memories, unique experiences or great moments could happen with a car? Could a car be seen as a home, as a place to heal or to create? Even as a friend? Or can you think of a different way to use your car? Hyundai believes that cars have a special place in people's lives and can bring you brilliant experiences, beyond being just... cars. 

創意挑戰

Tell us an original and engaging story where people have a brilliant, memorable experience with a car that is more than just a car.

Think about how unique a car can be and what kind of brilliant experience it can bring to you. It can be funny, quirky, vibrant or even touching. Try to come up with an original story that will ‘wow’ the audience. Your video, animation or print should be high quality in order to feature in Hyundai's global campaigns.

TIPS:

We are giving you an example to help you understand what we expect. Please do not copy this in your media as it will lead to rejection.

Examples: A car could be an inspiration: a fashion designer got stuck while creating his new seasonal collection so he left his office and started wandering around the street outside. Suddenly, a car passed by and the beautiful streamlined curve on the rear of the car inspired him; he used this curve as the basis for his new collection. A car could also be an artistic tool for people to express themselves, such as decorating their car to express their personality or to deliver special messages.

獎金

評審團獎金 視頻

  • #1 獎金 € 25,000
  • #2 獎金 € 12,000
  • #3 獎金 € 6,000
  • #4 獎金 € 2,000
  • #5 獎金 € 2,000
  • #6 獎金 € 2,000

評審團獎金 設計

  • #1 獎金 € 10,000
  • #2 獎金 € 5,000
  • #3 獎金 € 2,500
  • #4 獎金 € 1,000
  • #5 獎金 € 1,000
  • #6 獎金 € 1,000

格式

Print or video/animation recommended in 30 - 60 seconds

評獎標準

We are looking for original, unique and high quality entries with a clever concept and engaging story to be featured globally by Hyundai in its "live brilliant" campaign either online, on TV, in print or on billboards. Find a unique idea for what a car could be beyond a mode of transportation.

比賽指南

本次比賽指南

  • You do not need to feature a car in your entry if you can express the concept of what you want to say without one in an easily understandable way. If you feature a car, it has to be a Hyundai (you can feature a car in many ways: interior, exterior, a car in the background or a car passing by).

  • You must end your video/animation with the Hyundai end-frame video provided here

  • If you create an entry in print, you must include the Hyundai logo provided here
  • You can find pictures of Hyundai cars here

  • Submit your entry in English or subtitled in English.

eYeka愛可網標準比賽指南

  • 不要在作品中展現任何個人細節(姓名、聯系電話、郵件地址等等)
  • 請保留一份高質量或高清版本的參賽作品,以供在獲獎後使用。
  • 你提交的作品必須是你自己的創作,才具有參賽資格。
  • 你必須取得所有參與媒體創作的作者與演員,每個人的書面許可。
  • 若你有使用到不屬於你自己的創作內容 (音樂、照片、設計等內容),請在你的媒體描述說明中註明,不管你所使用到的音樂和/或圖片是否為自己創作,請提供授權連結證明你有這些內容的使用權利。
  • eYeka愛可網將可能要求你提供書面證明或書面文件的複件,以確保eYeka愛可網和品牌客戶能根據比賽規則獲得使用這些作品的授權。
  • 不符合上述規定的作品將不具備參賽資格。