Yves Rocher 比賽結束

Create an Yves Rocher gift that women will love!

開始 2013年2月19日 結束 2013年3月12日 23:59 UTC 審議 結果 2013年4月
開始
2013年2月19日
結束
2013年3月12日 23:59 UTC
結果
2013年4月
簡介

背景

Yves Rocher is a leading beauty brand based on the philosophy of Botanical Beauty (Cosmétique Végétale®, in France). Yves Rocher offers a range of make-up, face and body care, hair care, bath and shower products for women, composed of natural and botanical ingredients. The products therefore respect both nature and your skin.

Yves Rocher likes to reward its customers with quality gifts. It is part of the brand’s philosophy to give a gift to each client whenever she buys an article online or in store. The gifts need to be useful, beautifully feminine and of very high quality. One of the most appreciated gifts that has had lasting success is a vanity case.

If you were to create the next generation of Yves Rocher gifts, what would you offer to their female customers?

How would you convey the idea of Botanical Beauty in a gift that is useful and convenient yet feminine and of high quality?

創意挑戰

Delight Yves Rocher’s customers by creating a new gift idea that embodies the spirit of Botanical Beauty whilst being useful, feminine and of high quality.

Your creations will inspire the future gifts that Yves Rocher will give to women when they purchase an one of their beauty products either online or in store.

The ideal gift will be something that women will immediately love, that will remind them of the Yves Rocher brand and encourage them to become loyal customers.

Keep the personality of the brand Yves Rocher in mind, as well as the idea of Botanical Beauty: the botanic world is an intense source of effectiveness (all active ingredients in their products are botanical) and sensory pleasures (colours, fragrances, textures, materials, etc.). All Yves Rocher products respect nature as well as your skin.

TIPS:

When creating your entry, think about how the idea of Botanical Beauty can be embodied in a gift that women will love. Think about something that has a purpose and that they will therefore use often.

獎金

評審團獎金

  • #1 獎金 € 3,000
  • #2 獎金 € 1,500
  • #3 獎金 € 500

格式

PowerPoint presentations, sketches, illustrations, pictures or a mix of these.

評獎標準

We will choose the most original gift ideas and those that best display the link between Botanical Beauty and the Yves Rocher brand values.

比賽指南

本次比賽指南

  • Avoid any gift ideas involving the following: electronic devices to be plugged in (batteries are OK), intimate or personal gifts such as lingerie.
  • Your gift idea has to be somehow related to beauty.
  • Your gift idea has to be useful, of good quality and respectful of the brand idea of Botanical Beauty (for example, it cannot be completely ecologically unsound).li>
  • Your entry can be submitted in English or French

eYeka愛可網標準比賽指南

  • 不要在作品中展現任何個人細節(姓名、聯系電話、郵件地址等等)
  • 請保留一份高質量或高清版本的參賽作品,以供在獲獎後使用。
  • 你提交的作品必須是你自己的創作,才具有參賽資格。
  • 你必須取得所有參與媒體創作的作者與演員,每個人的書面許可。
  • 若你有使用到不屬於你自己的創作內容 (音樂、照片、設計等內容),請在你的媒體描述說明中註明,不管你所使用到的音樂和/或圖片是否為自己創作,請提供授權連結證明你有這些內容的使用權利。
  • eYeka愛可網將可能要求你提供書面證明或書面文件的複件,以確保eYeka愛可網和品牌客戶能根據比賽規則獲得使用這些作品的授權。
  • 不符合上述規定的作品將不具備參賽資格。