查看 Fearless Even with Acne 比賽的結果
Convince us that wet n wild is the brand of makeup to use every day even with acne-prone skin, to unleash the Daring Diva within.
Convince us that wet n wild is the brand of make-up to use every day even with acne prone skin, to unleash the Daring Diva within.
1-page creative writing with supporting visuals.
由Wet 'n' Wild LA選擇
marijamitic #1 獎
#1 Prize of € 1,000
We absolutely love how empowering the message was in this entry. The idea of embracing yourself despite having skin issues is exactly the direction wet n wild would like to go. We love all the catchy slogans - they were fun and sassy; everything the brand is about. The #wontstopme is definitely something we see can have alot of positive engagement as a marketing campaign. The visuals used were great; they had alot of energy and personality. In a nutshell, this entry was a homerun!
Fantastic Job Marijamitic - Stay Beautiful!
marijamitic #2 獎
#2 Prize of € 250
We loved how "wildcard" was used as a metaphor for acne - that was extremely clever, actually brilliant as it incorporates part of the brand name "wild" in it. The slogan "when life pulls a wild card, play the wet n wild card, stay wild" is empowering and inspirational. The imagery used is spot on to the wet n wild brand. Overall, every element of this entry is incredibly strong and there is definitely alot we can build around the "wildcard" idea.
Amazing Job Marijamitic - Stay Beautiful!
msalomon #3 獎
#3 Prize of € 100
We really love how you turned the idea of "spots" into a something fun, playful and engaging. The idea of not hiding behind your spots and instead enjoying them is empowering and inspirational - everything the brand stands for. We definitely can visualize this idea being a very compelling marketing campaign. The visuals used were striking and fun too - definitely feels wet n wild.
Amazing Job Msalomon - Stay Beautiful!