Special occasions with Nutella 比賽結束

Help Nutella spread positivity in families!

€ 5,000
插畫 - 創意寫作

Today, Nutella is one of the most loved and most popular brands in Europe, for its unique and outstanding taste, excellent recipe and ingredients. People also love it for the sensorial consumption experience and the warm and optimistic brand personality that brings people together.

Nutella has carried out many innovative activations to engage consumers, attract people’s attention on a special occasion, and make them want to purchase Nutella, to be a part of it.

Now, Nutella needs your help to spread the positive energy in families and bring more optimism to the world!

Imagine how Nutella can spread the positive energy in families during one of the following two occasions: summer time or back-to-school.

FORMAT: PDF with visuals and text (3 pages max).