Tide: whiteness redefined 比賽結束

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比賽概述

Make bright white laundry meaningful & interesting again

Create a poster for Tide that redefines whiteness in laundry so it’s more creatively interesting, meaningful and appealing to Mums.

A poster with a tagline, including an explanation of the idea.

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3 獲獎者 4 最受社區青睞 80 貢獻者 130 被接受的作品 35 國家 9 語言
48602b971ece4658a3b2afcbb756e90f

Tide P&g

Thanks everyone for your participation! There were many interesting and insightful submissions and we enjoyed reviewing all of them.

 

評審團獎金獲獎者

由Tide選擇

oneneno
oneneno #1 獎
oneneno 119,230 創意積分
  • 平面設計
  • 視頻
  • 插畫
  • 動畫
  • 創意寫作
  • 標簽與包裝設計
  • 攝影
約旦

#1 獎 € 3,000 被授予給Clean means whiter than natural

Thanks for participating! We really liked the reframing of a white that is whiter than nature. This was truly a new way of looking at whiteness that we did not get from any other submissions.

 
Tide
Samira-Rafi
Samira-Rafi #2 獎
Samira-Rafi 3,210,480 創意積分
  • 平面設計
  • 視頻
  • 插畫
  • 創意寫作
  • 標簽與包裝設計
  • 攝影
  • 劇本寫作
摩洛哥

#2 獎 € 1,500 被授予給As new !

Thanks for participating! The visual idea of being so clean and white that the shirt is old, but would never realize it is interesting and directly linked to the category. Well done!

 
Tide
ggmcc1108
ggmcc1108 #3 獎
ggmcc1108 200,440 創意積分
  • 平面設計
  • 插畫
  • 創意寫作
  • 標簽與包裝設計
香港

#3 獎 € 500 被授予給Tide’s alarm

Thanks for participating. We really liked two things about this submission. First -- Tide to the Rescue with the very nice visualization of the Tide logo on the alarm bell. Second -- the "uh-oh" moment when dirt happens and strong positioning of the brand to be the hero.

 
Tide

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